The annual Conservative Party shop at this year’s conference in Manchester was brimming with party memorabilia, yet one notable absence was Kemi Badenoch’s presence on the merchandise. While iconic images of former Prime Ministers Margaret Thatcher and Winston Churchill adorned the shop, the current Tory leader was notably missing. The focus on Thatcher was particularly pronounced this year, with various tributes to the late Prime Minister, including cardboard cutouts, quotes displayed on walls, and even a Thatcher museum showcasing her famous outfits. This heightened attention to Thatcher is in anticipation of her upcoming 100th birthday, post the conclusion of the Tory conference.
Some observers question whether the Conservatives, following a significant electoral setback last year, are fixated on the past, struggling to embrace the future as their popularity dwindles in polls. The party’s reluctance to invest in Badenoch-themed merchandise and decorations may stem from uncertainty about her leadership longevity. Consequently, the merchandise lineup this year largely consists of familiar items from previous conferences.
For instance, Thatcher-themed merchandise such as mugs featuring the slogan “no, no, no” from her notable speech on Europe are available for £15, alongside Christmas tree baubles reading “no, no, no, ho, ho, ho” priced at £18.50. Enthusiasts can also purchase Toby jug-style busts of Thatcher for £47.50, with high demand prompting urgent online orders. Additionally, a bottle of single malt whisky adorned with Thatcher’s image is on sale for £95.
Other items include silk ties with the Tory logo priced at £34.50, matching socks for £13.50, and Tory logo cufflinks offered at £20 each or three for £50. Despite advocating for British businesses, the party offers navy Tory hoodies made in Nicaragua for £14.50 and “Don’t Blame Me, I Voted Conservative” t-shirts made in Morocco for £10, seemingly targeting Labour’s past governance.
The t-shirt message can be interpreted as a reminder of the Conservative Party’s long tenure in office.