In the UK, a growing number of households are embracing online platforms for live and on-demand content consumption. A report by Sky suggests that by the mid-2030s, nearly all homes could have access to internet-delivered TV, potentially leading to the retirement of traditional terrestrial distribution methods like Freeview.
Various options already exist for TV viewing without the need for an aerial, such as Sky’s latest streaming services and the Freely platform, which is linked to Freeview. Freely, integrated into many new TVs, enables viewers to enjoy live and on-demand programming through a broadband connection.
As internet-connected devices become more prevalent in households, there is a noticeable shift towards streaming services over traditional broadcast TV.
A significant concern for Freeview is the potential challenge posed by mobile networks, as after 2031, there might be a need to share radio frequencies with mobile operators, impacting the current over-the-air transmission system.
The costs associated with maintaining the aging terrestrial TV infrastructure are escalating, prompting discussions within the UK government about future strategies.
Nick Herm, Group Chief Operating Officer at Sky, highlighted the potential of internet-delivered TV to promote social inclusion and bridge the digital divide. He emphasized the importance of government investment in skills and affordable connectivity to support households transitioning to online TV.
While some welcome the shift towards streaming, there is resistance from those who rely on Freeview. A petition opposing the discontinuation of Freeview has garnered 100,000 signatures, with concerns raised about the affordability and accessibility of internet-based TV compared to traditional terrestrial TV.
Lynette, an 80-year-old resident of Kent, expressed her dependence on Freeview for entertainment and information, emphasizing the simplicity and reliability of traditional TV compared to online alternatives.
Further developments in the TV landscape are anticipated in the near future.